Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Monday, 7 May 2012

QR code: Symbiotic Media

The ability of QR codes to connect people with each other and to multimedia digital content is very useful for businesses and consumers alike.

QR code to Symbiotic Media home page

QR code: African Mirror inc.

A reflection of the times! What are QR codes and how can they help your business? 

Quick Response codes (QR codes) are the trademark for a type of matrix barcode (or two-dimensional code) first designed for the automotive industry. More recently, the system has become popular outside the industry due to its fast readability and large storage and sharing capacity compared to standard barcodes. The code consists of black modules (square dots) arranged in a square pattern on a white background. The information encoded can be made up of virtually any kind of data. 

QR codes have in recent years become common in consumer advertising, marketing and packaging because of the access to smartphones and other scanning devices.

QR code to African Mirror inc. home page

Tuesday, 21 February 2012

Internet meme

The term Internet meme is used to describe a concept that spreads via the Internet. The concept or idea may take the form of a hyperlink, video, picture, website, hashtag, or just a word or phrase. 

Public relations, advertising and marketing professionals have embraced Internet memes as a form of viral marketing and guerrilla marketing to create marketing "buzz" for their products or services. The practice of using memes to market products or services is known as memetic marketing.


“what my mom thinks i do/what i think i do” memes


Sunday, 5 February 2012

Mastering Pinterest for Marketing




Over the past few months, you may have heard some chatter about a brand new social network called Pinterest. Not surprising. According to Compete, unique visitors to Pinterest.com increased by 429% from September to December 2011, and the social network already boasts a user base of 3.3 million. Pinterest is only growing in popularity as the hottest new social network, and in December 2011, it made Hitwise's list of the top 10 social networks, currently sitting at #5 and beating out big names like LinkedIn and Google+. And as with any hot new social network that comes onto the scene, marketers are chiming in with, "Can I use it for marketing?" "...and, how?" 

The short answer? Absolutely. The longer answer? Follow the link below to find out how. 


The Ultimate Guide to Mastering Pinterest for Marketing


Monday, 26 December 2011

Small Biz Resource Tip: YouSendIt App

You might already be familiar with YouSendIt’s secure cloud sharing capabilities, and you may have already used the service to send a file to a co-worker or client. The popular business content collaboration service has just announced a new app for YouSendIt available for iPad, iPhone, Android, Windows and Mac. With the new app you can securely send files, share folders, digitally sign documents and more from smartphones and other mobile devices. Plus, files stored on mobile devices are encrypted and protected by an application passcode feature.


Small Biz Resource Tip: YouSendIt App | Network Solutions Small Business Blog

Saturday, 24 December 2011

How to Spot Bad SEO Services: Free eBook


Search Engine Optimisation (SEO) is one of the most effective marketing tactics for generating leads and sales from your website. SEO can be complicated at time, and that’s why companies often outsource their SEO to trained professionals. With thousands of SEO firms, how can you tell the good from the bad?

In HubSpot’s newest eBook How to Spot Bad SEO Services, find out ten signs that can signal that an SEO firm is not worth the money. These include:

Sign #1. Making Promises that are Too Good to be True
Sign #2. Using “Black Hat” SEO Techniques
Sign #3. Targeting the Wrong Keywords
Sign #4. Employing Shoddy Linking Schemes
Sign #5. Promising to List Your Site in Hundreds of Online Directories
Sign #6. Redesigning Your Site or Creating New Pages Without 301 Redirects
Sign #7. Focusing on Metadata Instead of On-Page SEO
Sign #8. Creating Bad Content
Sign #9. Driving Irrelevant Traffic
Sign #10. Offering a One-Time Fixes with No Ongoing Maintenance

Saturday, 17 December 2011

3 Ways SEO Will Help You Optimise YouTube Videos | Network Solutions Small Business Blog



All of us crave a YouTube success story. We upload videos about our products or services and start dreaming of the millions of hits we’ll get overnight that will lead to a huge increase in business.

It’s all about understanding search engine optimisation (SEO) and marketing your video as dynamically as you market your company, products and services.

1. Pick the right keywords
2. Add your keywords everywhere
3. Give them information they need to take action


3 Ways SEO Will Help You Optimise YouTube Videos | Network Solutions Small Business Blog